Google Cache Server 404 Internal Issue has been Resolved

Google Cache Server 404 Internal Issue has been Resolved

John Mueller the senior webmaster trend analyst from Google conveyed it on Reddit that just in case if your cache link on Google is returning you with a 404 error, then it’s nothing as such for you to get worried about the rankings because it won’t be affecting your rankings on Google. He said that “Google Cache Server 404 Internal Issue “can happen and it doesn’t mean anything serious!

So, if you are still worrying about your page being de indexed or about the drop in your ranking, they free up your mind because Google, it’s nothing for you to be concerned about! The issues which people were concerned about the Google Cache Server 404 Internal Issue is subjected only with the Google cache server, which eventually won’t be reflected either on indexing or the rankings of your web pages.

Google’s senior webmaster trend analyst also shared that in the past, all those pages that never had a cache link attached to it are not, by default, as the main reason behind the error was the lower quality.

The issues on the Google web page cache can be easily found out by the index coverage problems or by using any of the URL inspection tools. But it is always a good option to be extra cautious about the rankings of your page, as no one can afford to affect their Google SEO’s web pages, especially in the context of the rankings in the search results so as to get rid of bad effect or the bad impact on your website. So as mentioned John Mueller it is not more a thing you should get depressed about!

It was before this, that everyone used to suffer from this problem which at that point was huge! But after analyzing this issue thoroughly that outcome was quite clear, the problem is not that enlarged because after all ,what we want is to safeguard the ranking of our website !In fact, even Google search engine is also not penalizing this error ,which makes us quite clear that we are in the safer situation right now!

While you check the very first thing that you must be considering is that what sort of error or issue your webmaster tool is depicting in front of you in your search console regarding your website and after you get to know that it’s always a better option to try to solve it on our own.

While you check the very first thing that you must be considering is that what sort of error or issue your webmaster tool is depicting in front of you in your search console regarding your website and after you get to know that it’s always a better option to try to solve it on our own.

After going through the various statements it’s pretty sure that if you are facing with “Google Cache Server 404 Internal Issue” then it’s nothing for you to get worried about as it won’t be affecting the ranking of your webpage!

How to use Instagram for Shopify to grow your sale Channel

How to use Instagram for Shopify store to grow sale

The popularity of instagram has escalated over the past some years, and trust me it not going to slow down any soon. Instagram has evolved a lot in the past few years by introducing most of the new features like brilliant photo filters etc at a fast rate making it more profitable for merchants and other users.

Instagram’s budding popularity, huge user engagement and ease in integrations with all the e commerce platforms makes it one of the most censorious marketing and sales tool for your business with a lot of potential to get you the first class sale. As instagram is one of the highest foresee sales channels for merchants it provides you with a super occupied user base and product friendly feeds from people all around.

Let’s talk about ecommerce!
If merchants want to keep their customers engaged, they need to keep up with them, and using instagram as one of the helping hands will only be add on to their brand. Instagram has shoved off all the limits by integrating new and different applications with an out bursting infrastructure, allowing the brand to reach to its relevant customers.

Let’s analyze how your business can be benefited from instagram!

But first of all!

Why to use instagram for sales and marketing?
Instagram has become a major part for many ecommerce business campaigns as it has a humongous audience who are very much happy to engage themselves with new brands and resulting in more of the overall customer engagement. People are happily following and buying different brands on instagram which is considered to be a huge success. Isn’t it!

“Swipe Up” links are also considered to be a huge success as it helps to directly deviate the traffic to your website, which was considered to be a tough job for other platforms. Platform like these keeps on expanding making markets more valuable, especially if you have a strong visual appeal of the product.

Optimize your instagram profile
The basics are very simple like setting up your profile, fill your details, use a keyword optimization in your descriptions and upload a logo and its ready to be used. But apart from this instagram has introduced some more features that can bring you great profits to your business profiles! Include some of the following to get a head start

  • Clickable-hash tags
    Focussing on adding the branded hash tags would help you get the relevant customers, add some clickable hash tags to your profile descriptions.
  • Clickable links
    Add clickable links to other profiles in your profile is one of the options! You can use direct traffic if you do have other similar profiles. Clickable links can also be used to deviate people to your profile that fits well with your brand.
  • Highlighting your story
    By highlighting your story you can add your expired story to your profile which can be easily viewed by the traffic. These feed helps your profile to show the key contents of your brand.

Regular posting of the content
You must post your content few times a day. If you are posting it with in a gap of 2 hours, then also it is a good habit! Posting good image content can be exceptionally beneficial for your sales. Select your time to post for your specific customers. But keep in mind to test the results before you move forward.

Authenticity Matters
It’s a great platform to show your creative side. Inculcate different pictures and videos to tell everyone about your brand and the product.

Tips for photos
Don’t be hasty about how to get customer’s attention! All you can do is to water mark your images with your own domain name. While uploading images never ever put your water mark in the corners as they can be cropped while you upload them . Take a look before uploading!

Go Live
Broadcast your stories from your device to engage your followers in the real time, Host contests about various topics to keep your users engaged and influence them to participate in your work! Once your live broadcasting is over, you can easily put that into your highlighted story to be viewed!

Final words!
Instagram is a platform that every entrepreneur should be adding to their marketing techniques just in case if they haven’t still applied it as it is one of the entertaining and eye catching platform! Embrace different features of instagram and use it as it will only benefit your business. All you need is to post content regularly for all kinds of customers so as to engage all of your audience. It must be quite a job, but after the results will blow your mind away!
Can I do it for You ?

How Hackers Trying To Sneak Into WordPress Website. Tips To Make You Site Secure

Tips To Make Your WordPress Website Secure

Is your website getting hacked? Do you want to know how to recover hacked WordPress website?

WordPress is the most popular and powerful Content Management system to create websites, that’s why it is heavily targeted by hackers, because of its popularity WordPress is target of Hackers looking to take over pieces of your site for their own benefit.

So the most common WordPress errors and the Fix are as follows:

Before updating your next post on WordPress make sure you have read out all the errors of WordPress here with the solutions.

The Problem: Syntax Error

The Fix: The parse error syntax error in WordPress isn’t a common error, and it typically occurs through a mistake made by the user. Syntax errors are connected with code omission or wrong code syntax. When any unexpected thing found in the code, you can see this type of phrase error with the location and the line number of the script where the error occurred:

Phrase error-syntax error, unexpected $end in

/public_html/site1/wp-content/themes/my-theme/functions.php on line 278

Often missing curly bracket, missing a semicolon at the end of an individual line or some unexpected character in the code causes a syntax error.

A better way is to check locally before updating it to a live website. Taking a backup of websites before implementing any changes are the best to deal.

The Problem: Internal Server Error

The Fix: Often you will see an error that reads “Internal Server Error” or “500 Internal Server Error”. this most confusing WordPress error is catchall error messages that signify some problem with your server.

Possibilities of causing this error are wide and there is no indication where you should check for the error. Here are some of the methods to fix this issue.

  • The corrupted.htaccess file can be one of the reasons of internal server error. Login to your website using FTP and by renaming your .htaccess_old. After renaming the file, try to reload your website to confirm if the issue has been solved. If the problem has been solved then visit Setting>Permalinks and reset your permalinks. This will create a new.htaccess file for you.
  • Sometimes there can be a plugin issue. So deactivate all the plugins to check if the issue was caused due to plugin. So, it’s better to deactivate all the plugins at once to find out which plugin is causing trouble. Further, you can activate each plugin one by one to see which plugin was responsible for the issue.
  • Increase the PHP memory limit as insufficient memory can be one the reason behind internal syntax errors. The way through which you can increase the limit of the available memory is: open the file using FTP and add the following line define(‘WP_MEMORY_LIMIt’,’128M’)
  • If it still causes issues and you are unable to figure out then it’s wise to re-upload the core files, which are in the folders named WP-includes and WP-admin. It might fix your problem if it’s related to the core files.
  • Call your host provider to help you out if all the above mentioned methods failed to solve the issue.

The Problem: Establishing a Database Connection Error

The Fix: There are few reasons when the database does not respond or login credentials refuses to connect to a database. These issues are often being experienced by various WordPress development companies.

Methods to solve includes

Checking your database login details.

Checking wp-config.php file containing all the login details that are required to make a connection such as the database name, username,password and server. Make sure that your database credentials match with the credentials that are within cPanel. If the credentials are same then add a line of code by defining(‘WP_ALLOW_REPAIR’,true);into wp-config.php file, Access http://www.yoursite.som/wp-admin/maint/repair.php to check the settings. Once you are done, be sure to remove the line from wp-config.php.

The Problem: White Screen

The Fix: The plain white screen with no message that appears in the screen is for WordPress users while blue screen is for Windows user. This means nothing and you have no clue where to look and what to fix. The fix of this issue is:

  • Insufficient memory limit can be one of the reason behind it. Make sure you have increased the memory space.
  • Turn of all plugins
  • As theme can also be responsible for the issue, so try to switch your theme to the default theme to solve the issue.
  • Change the debug mode from false to true. As it displays output warnings, error etc. These can turn to help you identify the exact hitch.

Shopify Vs Magento: Which Should You Go For?

Many desire to have their own online store. This is why they prefer Magento or Shopify. But the problem arises when they have to choose one from them.

If you fall under the same category and are not able to decide whether to go with Shopify or Magento.

No worries, here is a complete guide on the same. All you need to do is to go through this guide and till the end, and you will be better able to decide which platform is best for you.

Shopify: It presents you with an easy to use solution for eCommerce or we can say for building online stores. All it requires is a monthly fee and it will support both fledging and high volume businesses.

Magento: It is an open-source platform like WordPress. It is available for free to install on your computer. You only need to pay for web hosting, security, and extensions. Although it is one of the powerful platforms, it is difficult to utilize this platform effectively. This is so because it requires coding. Thus it is suitable for enterprise-level businesses that have their own development teams.

Magento Vs Shopify

Magento was further replaced by a new and improved version named Magento 2 in the month of June 2020.

Well, let us compare both on the basis of various factors. This will make it easy for you to decide which platform to go with.

Ease of Store Creation: When it comes to creating an online store, both platforms provide you with enough capabilities to make this task easy. They also require minimum efforts to maintain them in later stages.

When it comes to basic functionalities, shopping carts, collections, checkout modules, product pages, and so on. Both are head to head here. The difference begins when it comes to some advanced and intermediate features. Magento 2 provides you with more advanced features that are built into its framework. On the other hand, if you want the same on Shopify you are required to use apps to extend functionalities.

Themes: No eCommerce store can perform better without quality themes. This is so because themes attract the audience towards your platform and increase their time spent. So this is the area where you are required to pay attention.

When it comes to themes on Magento and Shopify both are not going to disappoint you.

Shopify comes with a large number of themes. Although the free themes are quite small in the case of Shopify when compared with Magento, they still serve the purpose. So if you are looking for good community support and want to keep expenses low in terms of design, you can go with Magento.

Apps and Add Ons: You will get more than 100 different apps and ads-on on Shopify. These are capable enough to provide you excellent overall assistance. They are even growing at an alarming rate.

These apps are professionally tested and will help you in email marketing, accounting, introducing loyalty programs, and so on.

On the other hand, when it comes to Magento, there is no match as it is an open-source platform. You are going to enjoy plenty of apps. Magento is offering more than 5000 different apps and add-ons. This will let your users enjoy the fun of using the online store.

SEO Friendliness: When it comes to the online store, the SEO factor plays a significant role for the business website. This factor will make sure that your store is going to be displayed on top Google search engine result pages. When it comes to comparison of Shopify vs Magento, this is the area where both have worked a lot.

This is why you can go with any of them as both will help you to drive organic traffic. After all, visibility is what matters the most. More visibility means more visitors. As a result, you will get less competition and more sales.

Shopify vs Magento user interface

Customization: Customization lets you make the changes that you want. This is why it matters a lot. When it comes to customization, both platforms provide you with robust customization capabilities. Both platforms provide you with an advanced interface. This will let you edit CSS and HTML code directly.

Customization on Shopify is quite convenient as compared to Magento due to its simple and menu-driven method. But when it comes to capabilities there is no match to Magento. It is an open-source framework, thus you can easily customize it in the way you want.

But keep in mind that for customization on Magento you are required to have some technical knowledge which is not the case with Shopify.

Payment Gateway Integrations: Payment gateway is one of the crucial factors that enhance customer experience on the online platform. So it becomes important to integrate payment gateways properly.

Shopify offers you more than 70 different payment gateways. This means you can provide your customers with multiple payment options.

This is not the case with Magento as it has a certain limit attached to it. However, this doesn’t stop Magento. This is so because Magento provides you an option of third-party add-ons. Thus you can easily integrate additional payment gateways. This even proves to be a better option as this provides you with more flexibility that is not present in the case of Shopify.

Cost: When it comes to a small scale business or newly started platform, budget plays a crucial role. This is the reason why you must be aware of the cost.

When it comes to Shopify, there is not any setup fee. You are also going to get a 14-day free trial. The same is the case with Magento, it doesn’t have any set-up fee as it is an open-source platform.

But yes, you have to pay a monthly fee to Shopify for several plans as per your need. On the other hand, you have to pay for hosting in the case of Magento. This payment will vary on the basis of the hosting service provider and the plan.


When it comes to choosing the best platform between Shopify and Magento it all depends upon your current situation and needs. If you are a technical guy or you want to go big, there is no match for Magento if you go with any certified Magento expert. It provides you with seamless opportunities. On the other hand, If you are a beginner, Shopify is good for you. It is a stable platform and is easy to use. Rest the choice is yours. You can go with the one that fulfills your needs. Moreover, this guide has presented you with the idea that you were looking for.

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Shopify a True Dropship Solution

Shopify – A True Dropshiping Solution

Shopify – the leading e commerce platform is the perfect solution for building your own independent storefront. This is especially true when it comes to drop shipping.if you are a drop shipper, chances are your product cost is much higher and your potential costs are lower in comparison to wholesalers. With an enormous app store and app developers, Shopify is eliminating the disadvantages and creating significant advantages in terms of sales, marketing, and store management of drop shipping businesses.

With the passage of time there are new innovations being noticed in every field. There are various methods that have made things simpler. The same has been the case with business. The upcoming methods, techniques and the unique ways of carrying the business materialize it in an easy way.

What is dropship?
In this context, dropshipping is a recent term that is being used these days in context to it. It is basically a method through which a business can be done by supply supervision chain. In this, the retailer makes available the brochures; catalogues etc on the store and do not maintain the stock in physical form. As and when the client makes the order for the product from these brochures or catalogues, the retailer directly channelizes the delivery of the product from the whole seller to the client. The goods are directly delivered at client’s address.

What do you need to get started?
The only thing you really need to get started is some way of marketing the products. The internet is the obvious choice, but you could also consider advertising door to door or distributing catalogues. Obviously, marketing door to door or via the local papers is going to require a budget, where as starting a website and advertising online is incredibly cheap.

Why Would I Start Dropshipping on Shopify?
Dropshipping is the perfect business model for entrepreneurs who are looking to set up their own business with little up-front investment, and Shopify is the simplest platform which you can use to create and run your store.
When you dropship on Shopify you’ll never need to worry about excess inventory, as you’ll only ever order the necessary amount of products to meet the demand from your customers. This system is unlike a typical ecommerce business, which involve purchasing products from a wholesaler in bulk and committing to those products until they’re sold. If you’re dropshipping you’ll be able to switch products in just a few clicks.
If you are not satisfied with Shopify on your radar, then there are numerous alternative available, for example, BigCommerce.
Edlucidating it further, the real realm of some of the most renowned sites online comes from the services provided by Oberlo – a tool that allows its users to easily import the products directly from the supplier into your Shopify store and then shipping it directly to their customers within few clicks. As someone who’s actually played around in the e-commerce space and has used the tool knows that, it had great impact while importing products and managing inventory with much ease.
However, there are various applications apart from Oberlo that makes selling through a Shopify store easier and more effective.

The future of e-commerce
For businesses and brands that haven’t adjusted yet, it’s no longer a question of if and when they will need to get their business online, it’s simply a matter of when. The same holds true for any entrepreneurs or would-be e-commerce site owners looking to get into the game.
Online shopping and e-commerce are here to stay. Just make sure your business and brand are adapting along with it.

Not getting sales from your online store. Problem and Solutions

Not getting sales from your online store – Problem and Solutions

There’s nothing worse than investing lots of time and effort into creating your new website only to find that hardly anyone visits it and that no one buys our products. The products and services you’re offering are of good quality, but something still turns visitors away.

Why Don’t People Buy from Your Website?

To grow your sales, you need to encourage visits from all popular sites. Developing a web presence online can increase your store traffic considerably, boost your sales, and grow your business. You can achieve the goal by creating useful content for your potential buyers in many places, as well as other free sites on the web.

In order for your customers to purchase something from your online store, you need to ensure that their experience is smooth from start to finish. There are a lot of things that can go wrong even before visitors reach the checkout and some of the major queries are:

Problem 1 : Is your website secure?

Solution : Internet security has always remained a major concern with online consumers and these concerns are periodically reinforced with high profile Internet fraud news stories. Even though Security has come a long way, with strong encryption becoming the norm, security is still a matter of concern with online consumers.

Settle on an e commerce platform that utilizes strong encryption for payment processing and consumer data retention. Your website host play an important role in securing your website. Ask your hosting provider about the security system at the data center that physically hosts the consumer data. As well, ensure that hosting facility has proper disaster recovery procedures, servers are backed up daily, back-ups are periodically stored off site in case of physical disaster.

Importantly, all the above measures need to be communicated to the consumers to gain their trust. Generally online shoppers are aware these days to look for a small lock and https:// in the address bar to ensure security before going ahead with online transaction. In addition, an important way to gain consumers trust is to have a prominently displayed Contact us page with phone number and physical mailing address. Consumers will be confident that they can contact you in case of any incident while shopping online on your website.

Problem 2 : Is your Checkout process simple enough?

Solution : Almost 50% of consumers abandon the checkout process. Studies show that the top reasons for abandoning the checkout process are: Registration required to buy, Product was out of stock, Hidden charges at checkout, customers were there for just price comparison, and No time to complete the checkout.Possibly as an online store owner, it is imperative to take the steps needed to reduce the loss of sales.

Some customers just don’t want to register but want to make purchase. Though for marketing purpose it is good to have customer’s data for future promotions, Your online store should have option of guest checkout in case user doesn’t want to register. For already registered customers, platform should auto fill most of the checkout details like billing and shipping information with a provision for user to override it.

Problem 3 : Can your customer find the product they have been looking for ?

Solution : The e commerce platform should track stock and match sales to stock. If the e commerce platform’s stock tracking function detects a product has sold out, the online store can either flag the item as out of stock for the consumer or doesn’t show the product on website.

Ensure that the e commerce platform always displays the running total of purchases prominently with all overheads so that it’s not a shock for customer to see those hidden charges only at checkout.

Some effective ways to increase traffic to your web store:

  • Newsletters/ e-mailers:

    Sending out newsletters/ e-mailers on a regular basis is a great way to keep your subscribers informed about your new products. Newsletters/ e-mailers help you connect with new customers and build a relationship with your existing ones.

  • Publish quality content:

    By constantly updating their algorithms, search engines have made sure that quality content gets rewarded. So don’t go copying and pasting manufacturers’ product descriptions. Revise it or write it new and publish it in your store. You can surely see a significant difference in your search engine ranking and therefore in traffic. You can also have a blog or article section within your site. This space can be used to publish content that provides users with useful tips about the products and services you are selling.

  • Pay Per Click:

    Pay Per Click is another great way to pull more traffic to your e commerce website. This method has a cost associated with it. However, it is a quick way to bring some initial traffic to your store. If you are planning to run pay per click campaigns, it would be better to seek the help of an agency and keep aside a few bucks to run the campaign.

  • Share your content in social media sites:

    Social media sites have enabled us to reach a large audience. You can start promoting your store and products in social media sites like Facebook and Twitter by setting up a profile in your business name. Once the profile is ready, you can start posting blogs and articles that your customers may find useful. You can tweet regularly or get your fans to use the Facebook “like” feature to tell their friends about your e commerce store and the products featured in it.

  • Encourage user interaction:

    Introducing reviews or allowing users to write reviews or blog posts is another great way to make your customers come back and make repeat purchases.

  • Don’t ignore coupon sites:

    Coupon sites are another great way to make your target audience visit your e commerce store and make purchases. If you have a compelling deal to offer, users are more likely to visit your e commerce store to grab the great deal.

Mistake That One Should Not Make While Setting Shopify Store

Mistake That One Should Not Make While Setting Shopify Store

Are you launching your e-commerce business? Know that at times things can turn out to be overwhelming for you.

However, considering the fierce competition in the e-commerce segment, starting an online venture is more about building credibility and making things perfect to boost conversations. For online retailers, success is a sure instance only if they know how to fetch new customers consistently and by filling gaps on the websites. At every step, they have to be more careful not to fall prey to costly mistakes that most retailers make and ruin their scope for earning.

Whether retail merchants wish to establish a Shopify store or get their existing store optimized, here are the most-obvious mistakes that they should be aware of to offer exhilarating user experience to their visitors.

  • Not having a proper plan for targeting

    For an e-commerce site, one does not need a formal strategic plan, but still a simple plan on how to proceed and target the specific segments. You do not need a business plan as a roadmap for success but simply be aware of who are your customers, what they like, what you can sell to them and what customers are willing to pay for the products offered by you.

  • Not having a definite value proposition

    Research manifested that most buyers stay for some fraction of seconds on any online site before deciding whether they will purchase or leave for another shopping destination. The only thing that can affirm their decision to stay is a Unique value proposition of your store. Your value proposition will make you different from the rest sellers and exhibits what you have on offer for them. More precisely, the value proposition is a promising prospect from the retailers’ end to deliver specific benefits to the customers and telling them why they are the best.

  • Hiding product details and information

    Most online retailers make the mistake of hiding a lot of details like the complimentary items added to the product, rebate or discounts, certain less-important features or the surcharges needed for delivery. They think that customers will love surprises and might get exhilarated after placing the order. But, the truth is customers feel tricked down in the instances where they have to pay more and did not know about it. Thus, even if you have best intentions of hiding some information, do not go for it as people like you to be straightforward especially about shipping and prices.

  • Ignoring after-sales customer treatment

    You just cannot forget the customers who have bought something or other from your store because they might be the one to return for their next purchases. Thus, make sure you offer them good experience even after the product sale. For this, retailers need to promote some prominent way of interaction with the customers afterward like email, messages, push notifications, live chat and so forth.

  • Not emphasizing on SEO strategy with an understanding of the market

    SEO for e-commerce or any website predominantly involves studying the competitors in the market and what are the keywords or key phrases they are targeting. You must not act silly and consider only keywords relevant to your business but should consider those quality keywords that can elevate your ranking in search engines above your competitors.

    It is always better to learn from the mistakes of others than your own. These above illustrations are to make you and every aspiring retailer aware of the pervasive mistakes that might happen in e-commerce development. This will probably let your mind buzz with different ideas on how to avoid these mistakes and improve the scope of revenues for your store.

Checklist For Choosing Right Hosting For Your Web Application

Checklist For Choosing Right Hosting For Your Web Application

There are more distinct mutual hosting companies on the internet today. But finding the best web hosting service is not a child’s play.

It takes patience and lot of market research to land on the page of a great hosting service. There are many companies claiming to provide the best host service on the internet, but only a handful of them fit the bill. There are however, many things that one should keep in mind while looking for and selecting the best web hosting service.

When you’re in business on the Internet, the features that you must always look upon is the server uptime. This is the feature that allows the best possible uptime for your website. A web hosting service with a higher uptime claim should be considered. However, these claims should be well verified before taking the final decision on the hosting.

Web hosting is essentially ‘dealing’ place and application from hosting. There are a few options when it comes to hosting service. You are competent to do this yourself through purchasing your own computer, and selecting a web hosting. Buying a computer for you will be a major expense but the hosting service will save your time and money. E commerce and Blog form the two of the most important components of the web hosting service.

E Commerce Web Hosting 

Ecommerce web hosting is a specialized service provided by hosting providers to companies for selling their goods and services online. The hosting provider is responsible for enabling the company it is serving to get all it needs. It includes a web server, web design and capability for accepting, processing and confirming sales.

Some of the specialized services and processes enabled by an efficient ecommerce hosting provider include:

  • Templates for online goods catalogue
  • Online software for customized shopping application, also known as shopping carts
  • Capabilities for recording customer orders
  • Arrangement for safe purchases with credit card
  • Tools for keeping tabs on inventory
  • How web hosting for ecommerce works


A company whose decision makers have decided to adopt online shopping need to enter into a contract of sorts with the ecommerce hosting provider. You can decide between sharing server space provided by the hosting company or have a server dedicated to your website. This is based on requirements of your business, visitor traffic, magnitude of sales and some other factors.

A very important task that the hosting providers accomplish for the company they are serving is to set up their online merchant account. This enables the companies to process credit card transactions through VISA, MasterCard and other establishments.

You need to find a company that is fully adept in providing cost-effective solutions for your enterprise. Be it a small or medium-sized company with limited operations or large-scale company with revenues soaring in millions, the experienced and capable hosting providers can enable economic operations for them.

Some of the online applications used for ecommerce include Zen Cart, cubecart, osCommerce, cPanel, MySQL, Perl and PHP scripting language. Make sure you spell out your requirements clearly to the hosting provider so that they suggest the ideal mix of these services for fulfilling your needs. You also need to find out about the free services that are available before hiring the services. Some of these can be:

  • WordPress Blogs
  • Photo albums
  • Unlimited email accounts
  • Social networking

You can get a lot more of these free services but for efficient operations, you need to ensure that the provider gives you 99.99 % uptime, 24×7 technical support, and a money back guarantee if you find that the services are not up to the mark.

Having known the essentials of efficient ecommerce hosting, you can now look to pick the most capable service provider. Make sure you do not miss out on anything important discussed here.

Blog Web Hosting

Running a blog can be a very effective way of earning income in this day and age, but it can also be very difficult if you don’t start out on the right foot. Once you hit your niche, once you get into the right groove, making money by maintaining a blog can be as easy as keeping a personal journal and getting paid for it. However, there are far more things you can do wrong than things that you can do right. When it comes to blog hosting, it’s very easy to shoot yourself in the foot with that first step.

If you’re thinking of starting a blog or hoping to make your current blog more successful, here are a few things you should know about blog web hosting.

  1. Free Isn’t Always Preferable

    When you go to certain blog hosts, they allow you to run a blog there for free indefinitely. This is great, except that it’s going to be very hard to monetize these blogs as they typically do not allow you to earn any ad revenue from them. A paid blog can be found for little more than the change in your pocket, so there’s really no reason not to consider getting a paid blog hosting account right from the start if you are serious about doing this for a living. Think of it as an investment that will ultimately pay off hundreds of times over in the long run if you hit your stride.

  2. Questionable Content

    Let’s say that the content that you run isn’t actually questionable at all. For the sake of argument, we’ll say that you run a blog on baking. Every week you post new pictures of cakes and treats you’ve made for parties and so on. One day you post a cake shaped like a Star for a friend’s party. Some reader finds this offensive and the host takes your blog down.

    This sounds absurd, but it happens all the time. The first response many blog web hosting services follow is to simply listen to the scared and easily offended complainers and not even hear the blogger out. Since it’s their own privately run service, they are well within their legal right to do so. It’s not even a first amendment issue, it’s simply an issue of their not wanting to risk it.

    Look for a blog hosting service that has a track record of sticking up for their customers’ freedom of speech. Even if you think your content is pretty harmless, somebody somewhere will find it offensive, guaranteed.

  3. User Friendliness is ImportantIf you don’t want to be bothered learning how to install and use a separate program to put your blog together, you should look for a blog web hosting service that offers an easy to use drag-and-drop web building interface so that you can make your blog look exactly like you please without having to learn any sort of coding or HTML or anything of the sort. If you’re a writer, you’re a writer, not a programmer or a web designer, so you should be able to find a web host that is easy to work with and versatile, allowing you to make your site look however you want it to look in a matter of minutes.

    From here, it’s up to you if you’re looking for a blog hosting service that focuses on image blogs, one that offers great low prices or one that has great customer service. What we’ve listed above is only a starting point. Make sure that whoever you go with for your blog offers you options to monetize your blog, make sure that they have a user interface that you feel comfortable with, and make sure that they have a track record of protecting their bloggers.


WordPress Security

WordPress Website Security

WordPress security is a topic of huge importance for every website owner. Each week, Google blacklists around 20,000 websites for malware and around 50,000 for phishing. If you are serious about your website, then you need to pay attention to the WordPress security best practices

Basics of WordPress Security

Why WordPress Security is Important?
eeping WordPress Updated
Passwords and User Permissions
The Role of Web Hosting

WordPress Security in Easy Steps (No Coding)
Install a WordPress Backup Solution
Best WordPress Security Plugin
Enable Web Application Firewall 

WordPress Security for DIY Users
Change the Default “admin” username
Disable File Editing
Disable PHP File Execution
Limit Login Attempts
Change WordPress Database Prefix
Password Protect WP-Admin and Login

Facebook Ads – A New Way To Boost Your Business

Facebook Ads – A New Way to Boost Your Business

Let’s face it… we’re living in a social networking world right now. It’s very probable that you, your employees, and immediate family members are all already using Facebook as a way to catch up with old friends or stay up-to-date on things happening in the neighborhood or with favorite bands and companies. If you aren’t using a Facebook fan page for your company as well, it’s quick to manage and free so what are you waiting for?!

Creating Facebook profiles and fan pages and updating them regularly are great for helping to promote your company and for branding. If you have a little room in your advertising budget, it’s also highly recommended to take it another step further and use Facebook ads in conjunction with your fan page. They can be extremely beneficial for all types of businesses large or small, local or worldwide and are often less expensive than other avenues of paid advertising currently available.

  • One of the major benefits of using Facebook ads is that they’re so easy to set up! Facebook has made setting up ads and managing them so very user-friendly and time efficient that almost anyone can start using them at any time. The reports they provide you with are also great for seeing what types of audiences are most viewing your ads and how often to help you adjust and better your run times and budgets and get the most out of your Facebook ads.
  • Ads on Facebook are seen by millions of people all over the world. If your products or services are world-wide, you have the benefit of reaching audiences all over and most of the time for a lot less than using paid ads with the major search engines. In addition, if your company is nation-wide or even just a small local business, Facebook allows you to target in on very small and specific areas to show your ads and even lets you decide which age group of people your ads would most appeal to. There are a variety of other demographics that can be custom tailored to best suit your target audience as well so you can always make sure the right people who will be most likely to seek out your products or services are seeing your ads at all times.


If you are not using Facebook to market your business, you are losing the opportunity to reach out to 175,000,000 active users. Today, Facebook is the most popular social networking site online. People spend a lot of time on Facebook to interact with friends, make friends, play games and join interest groups. When you are able to get your advertising message across to these people, you will see a surge in traffic to your website and probably an increase in sales or inquiries.


A question that many people will ask is that how a business can leverage Facebook to market its product or service? Now, let me share with you 3 ways to advertise your business on Facebook:


  1. Facebook social ads. This is the most straight-forward way to advertise your business on Facebook. With social ads, you can set up your ads to target people by interest, age group, gender, etc. This will make your ads more targeted and increase its click-through-rate (CTR). With higher CTR, you are getting more visitors to your website and increase the chance of getting more customers. You can also choose to place a picture in your ads, which I strongly recommend you to do it. An ad with a picture captures attention and encourages more clicks.
  2. Groups and Pages. You can create a group and page for your business on Facebook. Then get more people to join your group or become a fan of your page. For a group, you can use the Invite function to get your friends to join. But there is no invite function for a page. You need to either use social ads to advertise it or pass the direct URL of the page to your friends. Both groups and pages are great channels to gather more potential customers and build brand.
  3. Worth of mouth marketing. It is easier to sell to a friend than a stranger. With so many active users on Facebook, you should try to know more friends. Join groups that are related to your product and service, and socialize with the group members. Add them to your contact and get to know them personally. When they get to know your business and trust it, they will recommend your company to their friends.


Facebook is definitely an advertising channel that you absolutely must leverage on. Every day, there are new advertisers on Facebook and more companies are creating pages and groups for their products.